Hong Kong Tramways – Event Management (2016) & Community Engagement (2015)
PR for Good undertook a series of community engagement projects for the celebration of the 110th anniversary of Hong Kong Tramways, a living heritage of our community. The effort includes the publication of a book which contains stories told by the long-serving staff members of Hong Kong Tramways, support to the operation of a photo contest and the open day of tram depot.
We organized the launching event of “Tramoramic Tour” on 15 Jan 2016 at the tram depot. The event was officiated by Hong Kong Tourism Board, the Consulate General of France in Hong Kong, Commerce and Economic Development Bureau, Transport Department, HK Tramways, and the Commissioner for Tourism.
A glimpse of media coverage:
- 明報 – 街知巷聞﹕粵樂漫遊電車軌 (2014-12-07)
- 明報 -「重返」1920年代舊香港 復古電車穿梭上環銅鑼灣 (2016-01-16)
- 香港經濟日報-仿近1世紀前設計古老電車投入服務 (2016-01-15)